Fitflops – shoes Vivienne Westwood would like

Vivienne Westwood said recently (not to me personally, of course, but as reported in the newspaper) that Brits dress too dully. Vivienne would say that, wouldn't she, given her outrageous outfits. But I agree: not enough colour, not enough fun. Like when grey was the new black, and then black was the new black. It's getting better these days, though, as attested when the Marni brand at H&M sold out on March 8th. That night, the Evening Standard's Fashion Editor Karen Dacre wrote that Marni is distinguished by its "conceptualised prints, kooky colour palette, and unconventional approach to silhouette...bold prints, geometric patterns and textured fabrics".

Fitflop trainers in leopard print

Bold. I was emboldened myself by Vivienne's opinion so much that I bought a pair of Bronze Leopard Print trainers (called 'supersneakers') on sale, of course, at a 60% discount – not at H&M but online at Fitflop's website. Not that I was enamoured by the print (they are far enough away from the eyes as to be inconspicious enough), but Fitflops are indeed a dream fit. I first ran into Fitflops in a Stateside shoe store where one pair of tall boots was on display. I liked their looks immediately and tried them on. In seven seconds I had made my decision to buy, helped by the fact that they were also on sale – at a 75% discount!


The tags that came with the boots describe the Fitflop fit: they have special soles that correct posture and exercise the leg at the same time. The selling point for me was that these soles are extra thick and squishy, which means a comfortable cushion to walk on. These were engineered by a team of academics, Dr. David Cook and Darren James, at the Centre for Human Performance, London South Bank University. Their new Microwobbleboard^TM technology increases "the time your muscles are engaged every single time you take a step." They claim that "Fitflop footwear wearers have reported relief from plantar fascitis, heel pain, chronic back pain, sciatica, osteoarthritis...restless leg syndrome, scoliosis, degenerative disc disease and lower leg swelling, as well as improved posture, increased energy, firmness and muscle tone." Whether they'll work for you – well, you'll just have to try them and see. I love mine!